Eloise is a female artist and entrepreneur living the American dream.
Eloise is a female artist and entrepreneur living the American dream. As a working artist with her own brick-and-mortar gallery, she struggled to make ends meet. She decided to shift her business model online, giving herself a crash course in shipping, and opened an eBay store.
Her gallery used to get around 50 visitors a week, but her eBay store brings in thousands of customers every day. When one of her daughters was diagnosed with autism, Eloise needed become a full-time caregiver while still supporting her family. By selling her items on eBay, she could continue on as a successful artist and entrepreneur, all while providing enough flexibility to support her daughter. Living the American dream for Eloise means being there for her daughter, both physically and economically. Her online business allows her to focus on what really matters, while keeping her business on track.