eBay India Focuses on Diversity and Inclusion With TV Campaign “Things Don’t Judge”
By: eBay News Team
eBay India’s new TV campaign takes on prejudice in India.
Last month eBay India released their brand new TV campaign titled “Things Don’t Judge.”
The video shows different situations in which people are seen breaking away from certain prejudices that Indian society imposes on its citizens. The video speaks to the power of ecommerce and its ability to help in breaking down the barriers of intolerance.
With over 100 million (10 Crore Indian) products available on eBay India, everyone can find the perfect item that allows them to express themselves, no matter their identity.
“Online shopping is changing how we live. It’s ushering in the acceptance of new. It’s at the heart of our evolving culture that’s gradually helping us distance ourselves from the norms around gender, age, cast, creed, social status, or preferences,” said Shivani Suri, Director of Marketing for eBay India.
She continued: “eBay, with over 10 crore products is inspiring consumers to shop for their perfect item and live their passions, desires, choices, and beliefs without inhibitions.”