Girls' Ideas Take Center Stage at iOSDevCamp
By: Cicely Wedgeworth
On July 20, 2012, eBay hosted iOSDevCamp, an annual weekend gathering of 500 iPad/iPhone developers, for the fourth year at North Campus Town Hall. The not-for-profit event is not affiliated with Apple Inc.
The highlight of this year’s program was the Girls’ Mentoring Program, organized by eBay Women in Technology (eWIT). Twenty eBay women came together to inspire girls about technology. The group of girls, ages 5 to 15, included 12 daughters of eBay employees.
“This event marked a proud moment for the women of eWIT. It was wonderful to see employees from across eBay Inc. come together to help these girls develop their technology and business skills and pursue their dreams,” said Angie Ruan, eWIT President and Director, Mobile Engineering, PayPal.
The weekend kicked off with the girls doing a practice “pitch session” to a group of 30 eBay employees. eWIT women from various eBay Inc. business units helped prepare the girls for their pitches.
The X.commerce team helped developers use eBay’s application programming interface. Coached by their eWIT mentors, four teams of girls pitched their ideas in front of 500 developers.
The team with the youngest girls, ages 5 to 10, introduced an app called “Topple.” The app allows users to drag Lego pieces to build a structure, then shake the iPhone and watch the structure fall. Users then collect points to buy Lego people. Another team came up with an app called “FoodFast,” which enables people to order food from their desks, pay via PayPal and pick up from the café. A third team developed a MathIQ game.
The girls learned iPhone app development and by Sunday evening, two of the teams were able to build real prototypes.
“I am proud that eBay is a part of the exciting industry movement ‘Girls Who Code,’ which works to educate, inspire and equip 13- to 17-year-old girls with the skills and resources to pursue opportunities in technology and engineering,” said Richelle Parham, Chief Marketing Officer of eBay North America Marketplaces. “No surprise, the concept is already flourishing at eBay.”
You can watch a video montage of the event below: