Richelle Parham Joins eBay as Chief Marketing Officer of North America
By: eBay Inc. Staff
SAN JOSE, Calif.--(BUSINESS WIRE)--eBay, the world’s largest online marketplace and a mobile commerce leader, today announced that global consumer and digital marketing veteran Richelle Parham is joining the company in the new role of Chief Marketing Officer, eBay North America. She will report to Christopher Payne, head of eBay North America.
“Richelle is a world-class marketer with deep experience and expertise in creating and implementing strategies that drive consumer engagement and generate strong return on marketing investments”
Parham joins eBay from Visa, Inc., where she most recently served as head of Global Marketing Innovation and Initiatives. Previously, Parham led Global Marketing Services for Visa. Her previous experience includes 13 years at Digitas, Inc., a world leading marketing agency, where she held a variety of senior leadership roles, including Senior Vice President and General Manager of the agency’s Chicago office.
“Richelle is a world-class marketer with deep experience and expertise in creating and implementing strategies that drive consumer engagement and generate strong return on marketing investments,” Payne said. “She will bring great insight and leadership to our focus on strengthening eBay’s relationship with millions of shoppers who search our site every day for incredible value and selection.”
“I am excited about joining a winning team that is focused on meeting customer needs and delivering consistently strong performance,” said Parham. “eBay is an incredibly powerful brand, one that presents extraordinary opportunities as we deepen our relationship with customers in eBay’s largest global market. I am looking forward to leveraging my consumer and digital marketing experience and contributing to the future growth of eBay. ”
About eBay Inc.
Founded in 1995 in San Jose, Calif., eBay Inc. (NASDAQ:EBAY) connects millions of buyers and sellers globally on a daily basis through eBay, the world's largest online marketplace, and PayPal, which enables individuals and businesses to securely, easily and quickly send and receive online payments. We also reach millions through specialized marketplaces such as StubHub, the world's largest ticket marketplace, and eBay classifieds sites, which together have a presence in more than 1,000 cities around the world. For more information about the company and our global portfolio of online brands, visit www.ebayinc.com.