StubHub Ranks the Hottest 2010 NBA Home Openers and Shines Light on Most Anticipated Regular Season Contests
By: eBay Inc. Staff
Fan Demand Surges on World’s Largest Ticket Marketplace Driven by Miami Heat “Three King” Anticipation, Lakers 3-Peat Prospects and Marquee Holiday Games
SAN FRANCISCO--(BUSINESS WIRE)--Hoops fans nationwide are gearing up to hit the ticket turnstiles at a torrid pace, and tonight’s 2010 NBA openers are setting the stage for one of the most highly anticipated NBA seasons in recent history. StubHub, the world’s largest ticket marketplace, is experiencing near triple- digit NBA growth in 2010, driven by red hot story lines that are shaping exciting countdowns to tipoff in basketball markets across the country.
“Because of the size of our marketplace and the fact that these are the average prices paid for tickets on StubHub, not listing prices, our data is a true representation of fan demand from Miami to Los Angeles and markets in-between.”
Miami Heat off-season moves of epic proportion bring the already fabled “Three Kings” to the hardwood, driving incredible fan demand in the magic city along with NBA markets from coast to coast. LeBron, D-Wade and Bosh make their regular season debut tonight in Boston against the defending Eastern Conference champion Celtics, and the game ranks first by a considerable margin on the list of StubHub top home opener sellers.
Miami’s home opener against Orlando on Friday ranks second on the site, and to little surprise, a mix of Heat home and road games rank as the top five selling games on StubHub for the season to date. For fans shopping for Heat tickets with value in mind, tickets for the Philadelphia home opener against Miami tomorrow night are averaging just $115 on StubHub, about a third of the price tickets are commanding for the opener in Miami.
Shifting sights westward to Los Angeles, Lakers fans are priming for a 3-peat as Kobe, Pau and company prepare to embark on NBA history. Their home opener tonight against Houston ranks third on the StubHub list of top opening night sellers. More than 700 tickets are currently available on StubHub with tickets averaging $246, but fans can find seats starting at just $101 on the site. Home openers in New York and Orlando round out the top six slots in the rankings, and fans can find incredible value with many tickets selling for less than $100 on StubHub in these markets.
StubHub’s rankings are the ultimate indicator of fan demand in NBA markets at the outset of the season. Below is StubHub's unique Top 10 list of NBA openers, ranked in descending order by total sales to date on StubHub, along with the average prices paid per ticket:
|StubHub 2010 NBA Home Opener Rankings|
|2010 Ranking||NBA Opening Night Matchup (Date)||Average Ticket Price on StubHub|
|1||Miami at Boston (10/26)||$385|
|2||Orlando at Miami (10/29)||$348|
|3||Houston at Los Angeles Lakers (10/26)||$246|
|4||Miami at Philadelphia (10/27)||$115|
|5||Portland at New York (10/30)||$87|
|6||Washington at Orlando (10/28)||$66|
|7||Detroit at Chicago (10/30)||$84|
|8||Los Angeles Lakers at Phoenix (10/29)||$147|
|9||Houston at Golden State (10/27)||$54|
|10||Philadelphia at Washington (11/2)||$59|
Source: Sales ranking (as of 10/21/10) based on gross ticket sales per contest on StubHub.com.
“Fan anticipation for the 2010 NBA season has reached incredible heights, and StubHub is experiencing tremendous year-over-year growth in NBA sales as a result,” said Ray Elias, senior marketing director at StubHub. “Because of the size of our marketplace and the fact that these are the average prices paid for tickets on StubHub, not listing prices, our data is a true representation of fan demand from Miami to Los Angeles and markets in-between.”
Other StubHub notable highlights for the 2010 NBA season include:
- All Fans Want for Christmas is NBA Action: Marquee holiday games including Heat at Lakers, Celtics at Magic, Bulls at Knicks, Blazers at Warriors and Nuggets at Thunder are driving incredible demand on StubHub, serving as a catalyst for record NBA growth on the site. Fans looking for tremendous choice and selection are in luck, with approximately 2,000 tickets available for the Lakers and Magic games, and plenty of tickets available in the other host cities for Christmas day.
- When You’re Hot, You’re Hot – StubHub’s top selling teams for the 2010 season to date include the Lakers, Celtics, Knicks, Heat and Bulls. Home openers for all five teams appear on the StubHub top-10 list of home openers.
- The Biggest Up-and-Comers: The Heat, Magic and Suns are demonstrating the highest year-over-year growth on StubHub as expectations are running especially high in these markets. Suns fans can find tickets for as little as $50 for the team’s opener against the Lakers, with tickets averaging $147.
Similar to its parent company eBay, StubHub connects buyers and sellers in a guaranteed platform, managing the exchange of tickets between fans. As the largest ticket destination in the secondary market (according to ComScore Metrics), StubHub ticket data reflects the largest sample size of tickets sold in the industry. StubHub data is based on actual ticket sales, not ticket listings; this simply means StubHub is providing the most accurate gauge of fan demand.
StubHub is the world's largest ticket marketplace, enabling fans to buy and sell tickets to tens of thousands of sports, concert, theater and other live entertainment events. StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. The company's unique online marketplace, dedicated solely to tickets, provides all fans the choice to buy or sell their tickets in a safe, convenient and highly reliable environment. All transactions are processed and delivered by StubHub and backed by the company’s FanProtect Guarantee™. Company partners include the New York Yankees, Washington Redskins and the University of Southern California along with nearly 60 teams in the NFL, MLB, NBA, NHL and NCAA, complemented with companies such as ESPN and AOL.
StubHub is an eBay company (NASDAQ:EBAY).For more information on StubHub, visit www.stubhub.com