
GOALS & PROGRESS
GOALS & PROGRESS
Our Impact Goals
Economic Empowerment
eBay continues its mission of connecting people and building communities to create economic opportunity for all. In 2025, small businesses contributed approximately 70% of Gross Merchandise Volume (GMV) in our three largest markets by demand (U.S., U.K., and Germany). See notes on our goals for more information.
Percentage of GMV from Small Businesses

About this chart: Percentage of GMV from Small Businesses
This chart highlights the significant contribution of small businesses to eBay's overall GMV, where they accounted for approximately 70% of GMV in our three largest markets by demand: the U.S., U.K., and Germany.
eBay for Charity
From 2021 to 2025, raise $600 million in total funds to support charities globally.
Charity Funds Raised Globally

About this chart: Charity Funds Raised Globally
This chart shows eBay's progress towards its charity fundraising goal of $600 million by 2025. The chart displays the amount of charity funds raised each year from 2021 to 2024. In 2021, $145 million was raised. In 2022, $163 million. In 2023, $162 million was raised. In 2024, $192 million was raised. In 2025, $198 million was raised. As we have exceeded our target, this goal is now 143% complete, with a total of $860 million raised through 2025.
eBay Foundation
From 2021 to 2025, eBay Foundation will create or strengthen 200,000 businesses by supporting nonprofits, catalyze 1,000 network building efforts to amplify the support available to small businesses globally, and increase the number of employee volunteer hours year-over-year through Foundation-led programs. See notes on our goals for more information.
Foundation Engagement and Support - Businesses Supported

About this chart: Businesses Supported
This chart shows eBay's progress towards its Foundation goal of supporting 200,000 businesses by 2025. In 2021, 60,000 businesses were supported. In 2022, 55,000 businesses were supported. In 2023, 41,00 businesses were supported. In 2024, 150,000 businesses were supported. As we have exceeded our target, this goal is now 153% complete, with a total of 312,000 businesses supported through 2024.
Foundation Engagement and Support - Network Building Efforts

About this chart: Network Building Efforts
This chart shows the progress in eBay Foundation-led network building efforts from 6 in 2021, to 13 in 2022, to 807 in 2023, and 498 in 2024. As we have exceeded our target, this goal is now 132% complete, with a total of 1,324 network building efforts catalyzed through 2024.
Foundation Engagement and Support - Volunteer Hours

About this chart: Volunteer Hours
This chart shows an increase in employee volunteer hours in eBay Foundation programs from 15,000 in 2021, to 30,000 in 2022, to 50,000 in 2023, to 60,000 in 2024 and 2025.
Recommerce
From 2021 to 2025, drive $22 billion in positive economic impact, prevent 8 million metric tons of carbon emissions, and divert 350,000 metric tons of waste from landfills by empowering the sale of pre-owned and refurbished goods on our platform. See notes on our goals for more information.
Economic and Environmental Benefits of Recommerce

About this chart: Recommerce
A chart showing eBay's steady progress towards its economic impact, carbon emissions, and waste avoidance goals from 2021 to 2025. The chart displays three columns of data, one for each goal, with the year listed on the left. The percentages represent the progress made towards each goal for each year. The data is as follows: Economic Impact Goal Progress: 19% in 2021, 44% in 2022, 66% in 2023, 89% in 2024, and 114% in 2025. Carbon Emissions Goal Progress: 19% in 2021, 43% in 2022, 63% in 2023, 82% in 2024, and 103% in 2025. Waste Avoidance Goal Progress: 13% in 2021, 44% in 2022, 64% in 2023, 84% in 2024, and 103% in 2025.
Renewable Energy
Source 100% of our operations' electricity supply from renewable energy sources for eBay-controlled data centers, offices, and authentication centers by 2025. Having formally met our stated 2025 goal, our ambition is to maintain supporting our operations with 100% renewable energy.
Electricity Supply from Renewable Energy Sources

About this chart: Renewable Energy
This chart shows that eBay-controlled offices, data centers, and authentication centers have increased their electricity supply from renewable energy sources from 91% in 2022-2023 to 100% since 2024.
Net-Zero Target
Reduction in Carbon Emissions from 2019 Baseline for Scopes 1 and 2
Maintain or exceed a 90% absolute reduction in Scopes 1 and 2 greenhouse gas emissions by 2030 from our 2019 baseline as part of our SBTi-approved Net-Zero target.

About this chart: Scopes 1 and 2
This chart illustrates our reduction in Scopes 1 and 2 carbon emissions from a 2019 baseline, which went from 59% in 2023 to 92% in 2024 and 93% in 2025, in comparison to our 2030 goal of reducing Scopes 1 and 2 emissions by 90%.
Reduction in Carbon Emissions from 2019 Baseline for Scope 3 Downstream Transportation and Distribution
Achieve a 27.5% absolute reduction in Scope 3 Downstream Transportation and Distribution emissions by 2030 as part of our SBTi-approved Net-Zero target.

About this chart: Scope 3
This chart illustrates our reduction in Scope 3 downstream transportation and distribution carbon emissions from a 2019 baseline. This reduction went from 18% in 2021, to 34% in 2022, to 36% in 2023, to 36% in 2024, to 35% in 2025, in comparison to our 2030 goal of achieving a 27.5% reduction in Scope 2 T&D emissions by 2030.
Long-Term Target Net-Zero by 2045
Achieve a 90% absolute reduction across our entire value chain and achieve net-zero emissions by neutralizing any remaining emissions using high-quality, durable carbon removals that meet SBTi criteria by 2045. This goal was set in 2025, and we will report on progress in future reports.

Notes on Our Goals
Learn more about the methodology we used to calculate our 2025 goals around economic empowerment, eBay Foundation, recommerce, and carbon emissions.
Additional Information
Additional notes on ESG materiality, forward-looking statements, and data reflected in this report.