StubHub to Sponsor 2013 Rogers Cup in Toronto
By: eBay Inc. Staff
SAN FRANCISCO--(BUSINESS WIRE)--StubHub, the world’s largest ticket marketplace, is sponsoring the 2013 Rogers Cup presented by National Bank in Toronto. The women’s tournament, featuring an elite field including World No. 1 Serena Williams and No. 2 Maria Sharapova, will be hosted in Toronto, August 3 – 11 at Rexall Centre at York University and will be StubHub’s second major tennis sponsorship.
“As StubHub expands its marketing presence into Canada, this partnership is a perfect match for us to introduce our brand and service to tennis enthusiasts throughout Canada.”
The sponsorship is focused on the Toronto event which rotates annually between a Premier 5 WTA event featuring the women and an ATP Masters 1000 event featuring the men.
“We’re thrilled to partner with Rogers Cup in Toronto, and look forward to the tournament this week,” said Greg Ivry, StubHub Business Development Director. “As StubHub expands its marketing presence into Canada, this partnership is a perfect match for us to introduce our brand and service to tennis enthusiasts throughout Canada.”
StubHub will be the title sponsor of the tournament’s main stage area, where activities include live music, player autograph sessions and Q&As and other fan friendly activities.
StubHub’s goal to enhance the fan experience will continue to be a priority at Rogers Cup, including the “Move of the Match” promotion, which randomly upgrades four fans at Centre Court each session. The StubHub Smile Booth will also have a home at the tournament. Throughout opening weekend, StubHub will be giving away seat cushions to fans in attendance, engaging them with the brand and offering a special keepsake.
”We are pleased to have StubHub on board as a partner for Rogers Cup presented by National Bank in Toronto,” said Joe Lowes, director of corporate partnerships, Tennis Canada. “StubHub shares our passion for the fan experience and is committed to enhancing the on-site activities to provide the best possible product for our customers.”
The Rogers Cup partnership marks StubHub’s second major sponsorship in the region, the first being an agreement with the Ottawa Senators. It also marks StubHub’s second tennis partnership as it recently inked a deal with the Lawn Tennis Association in Britain earlier this year.
StubHub is the world's largest ticket marketplace, enabling fans to buy and sell tickets to tens of thousands of sports, concert, theater and other live entertainment events. StubHub reinvented the ticket resale market in 2000 and continues to lead it through innovation. The company's unique online marketplace, dedicated solely to tickets, provides all fans the choice to buy or sell their tickets in a safe, convenient and highly reliable environment. All transactions are processed and delivered by StubHub and backed by the company’s FanProtect Guarantee™. Company partners include the San Francisco Giants and University of Texas, along with over 60 teams in the NFL, MLB, NBA, NHL, MLS and NCAA, complemented with companies such as ESPN, AEG, Tickets.com, and Paciolan. StubHub is also the official naming rights partner of StubHub Center, a 125-acre major league sports venue in Southern California, home to MLS’ LA Galaxy and Chivas USA.
About the Rogers Cup presented by National Bank
Rogers Cup presented by National Bank is a Tennis Canada owned and operated world-class tournament celebrating its 133nd anniversary of the men’s event from August 2-11, 2013 at Uniprix Stadium in Montreal and its 121st anniversary of the women’s event from August 3-11, 2013 at Rexall Centre in Toronto. As an ATP World Tour Masters 1000 tournament, Premier WTA tournament and Emirates Airline U.S. Open Series event, Rogers Cup presented by National Bank will showcase the world’s best players. Rogers Cup presented by National Bank is the third-oldest title in tennis, behind only Wimbledon and the U.S. Open. For more information and tickets visit www.rogerscup.com.
About Tennis Canada
Founded in 1890, Tennis Canada is a non-profit, national sport association with a mission to lead the growth of tennis in Canada and a vision to become a world-leading tennis nation. We value teamwork, passion, integrity, innovation and excellence. Tennis Canada owns and operates the premier Rogers Cup presented by National Bank WTA and ATP World Tour events, eight professional ITF sanctioned events and financially supports 11 other professional tournaments in Canada. Tennis Canada operates junior national training centres/programs in Toronto, Montreal and Vancouver. Tennis Canada is a proud member of the International Tennis Federation, the Canadian Olympic Committee, the Canadian Paralympic Committee and the International Wheelchair Tennis Association, and serves to administer, sponsor and select the teams for Davis Cup, Fed Cup, the Olympic and Paralympic Games and all wheelchair, junior and senior national teams. Tennis Canada invests its surplus into tennis development. For more information on Tennis Canada please visit our Web site at: www.tenniscanada.com and follow us on Facebook and Twitter.