eBay Go Together Allows Users to Buy Tickets to Events with Friends

By: eBay Inc. Staff

Users can invite friends to buy tickets to events through Facebook or email, and pay using PayPal or credit/debit cards.

Want to arrange a group outing to a concert or sports event without getting stuck with the bill?

eBay’s new beta application, eBay Go Together, makes that process easy. Users can invite friends to events through Facebook or email and then split the cost using PayPal or credit/debit cards. What’s more, the application keeps track of who has paid, helps users remind those who haven’t, gives users a central place to make event plans and even displays event-related merchandise for attendees to purchase. And if you don’t want to lose those amazing seats, you can also buy a group of seats before collecting money from friends and send automated messages through Facebook or email and get reimbursed afterwards.

Users can invite friends to events through Facebook or email and split the cost using PayPal or credit/debit cards. What’s more, if the tickets you want to purchase sell out before your friends purchase, eBay Go Together will help you find other tickets to the same event. You can also purchase a group of seats, send automated messages through Facebook or email and get reimbursed by your friends through PayPal.

Have tickets you want to sell? You can quickly list tickets using the eBay tickets catalog. Once you select an event, the information will automatically populate (provided it’s in the database), making the process more efficient and accurate. Your listings will then appear in search results on the eBay Tickets Hub and get a boost in Best Match results.

“We’d been thinking about this concept for a while,” said Andy Palmer, Senior Manager of Product Marketing. “The idea came from a discussion I had with my manager, Andy Feierfeil, about how we could bring together tickets and social commerce. Once we came up with a vision, we partnered with Matan Bar, Head of Product, Israel Social Center, Ron Gura, Head of Israel Social Center, and the rest of the Israel Social Center team to create a product. We completed development of the experience in roughly 12 weeks.”

Still in beta, Andy looks forward to future developments and enhancements. “It’s a step towards a more expansive vision. We’re very excited about what we’ve launched -- we’re fulfilling several of the biggest user needs when it comes to planning events with friends. And we’re doing it in a way that hasn’t been done before. But we haven’t solved everything yet. We plan to optimize this product based on data and user feedback.”

eBay Go Together represents a successful collaboration between eBay and business unit, StubHub. “In this initial launch, any StubHub inventory that a user accesses through eBay will work with the eBay Go Together flow,” said Andy. “We are working with the StubHub team right now to expand the reach of eBay Go Together for their listings and will be collaborating with them on future enhancements.”

For more information, check out eBay Go Together. Be sure to click the tab on the left and leave feedback!