Selling to buy: iPhone 7

Top tips from following iPhone 7 release

As the buzz continues around the iPhone 7 launch, online marketplace has pulled together some top tips for selling your old tech, in order to afford an upgrade to the latest model.

Murray Lambell, retail director, electronics at eBay said; “There is a real sense of people selling to buy on eBay and in the weeks running up to the latest iPhone launch, it’s interesting to see customers checking the sale price they’d get if they were to sell their old model ahead of trading up for the latest version[1].”

Tips for selling tech on

Do your research – Find out what your items are worth on eBay and make sure that you’re pricing your item to sell – as one of the easiest ways to put customers off is overpricing. Pricing competitively is a key factor for making a sale. 

Key words and relevancy – Make sure you include the brand name in the title – as this will help catch the buyer’s attention. Your listing title should be clear and relevant and always spelt correctly. A good description is also important to helping buyers find out everything they need about the product and reassuring them before a purchase.

Take good pictures – Agood picture speaks a thousand words. Including multiple photos from different angles of your product is a good idea. Clean white backgrounds are a safe choice and be sure to show any tags and packaging.

Honesty and communication – Be honest. Complete clarity concerning any marks and scratches from the start means a happy customer. Answer questions from buyers as quickly and as professionally as you can. A good line of communication will help buyers trust you and buy with confidence.

Shipping – It’s a good idea to offer your item with free shipping. Many electronic items are small enough to be shipped inexpensively, so it’s a great way to make buying from you that much more attractive. It could also help target buyers who filter their searches to see only items with free shipping.

Encourage feedback – Customerfeedback is essential as it lets other people know that you are a reputable sellerand encourages others to buy tech, including refurbed. Always encourage a happy customer to feedback on your service. 

With more than 410,000 listings available for ‘smartphone’ on site, online marketplace is the place to sell your tech in order to upgrade to the latest model for less this September.[2]

For more refurbished items visit

For more general tech items visit


[1] eBay data Q3 2016                                                                        

[2] Data taken from 05.09.16