eBay Partners With Northern Chinese City to Strengthen Cross-Border Trade

Tae Eun Kim, eBay Asia-Pacific News Team

eBay agreement with Tianjin Municipal Government is a welcome boost for export retailers.

In a move to further cement eBay China’s reputation as an industry leader in retail exports, eBay signed a strategic partnership agreement with the Tianjin Municipal Government to strengthen cross-border trade (CBT) cooperation.

The Northern Chinese city of Tianjin is a growing regional hub for online retail export and becomes the eighth Chinese pilot city for cross-border eCommerce trade. Known for its diverse local industries – furniture, musical instruments, carpets and bicycles – the city is emerging as an online powerhouse thanks to the continuing support of eBay in helping local sellers reach overseas markets and providing global consumers with a greater selection of Chinese products.

Under the new agreement, eBay and Tianjin will work together to develop the city in the areas of eCommerce operations, logistics, innovation, entrepreneurship, financing and talent development.

Plans are already underway for an eCommerce talent training center and a cross-border eCommerce port and logistics center to further boost the ability of exporters to access global markets, plus drive increased demand for their export trade.  

At a signing ceremony with the Director of the Tianjin Commission of Commerce and Tianjin’s Executive Deputy Mayor, John Lin, Vice President and Managing Director of eBay Greater China, spoke of eBay’s aims with the partnership.

We’re committed to being the preferred business partner and channel for Chinese businesses to explore and thrive in overseas markets’” he said. “Our strategic cooperation with the Tianjin Government is further proof of this promise.”

Following the signing ceremony, a seller acquisition seminar was held with more than 400 participants from local enterprises. The audience responded enthusiastically to speeches by local government officials, eBay sellers and eBay employees on the current development of retail export, the opportunities for Tianjin manufacturers and traders, and the challenges facing the retail export industry. 

For more information, here's a subtitled recap of the announcement on the Tianjin News: