London, September 23rd 2020 - The secret’s out, the UK is a nation of bargain loving shoppers, but almost a quarter (21%) admit that they would never tell someone they found a sale or steal, with 1 in 10 (13%) wanting to keep the bargain for themselves.
To make it easier for shoppers to find a bargain, eBay has today launched eBay’s Brand Outlet, a dedicated fashion hub stocked with popular designers such as Dolce & Gabbana, Hobbs, Calvin Klein and LK Bennett all priced at up to 70% off.
Better than chocolate
The launch of eBay’s Brand Outlet comes after new research from eBay has revealed that nearly a third (32%) of Brits get a mood booster when they find a bargain. Over a third (36%) confirmed that it lifted their spirits more than exercise, nearly 1 in 5 said it (17%) it lifted their spirits more than a holiday and a further quarter (25%) even compared the feeling to eating chocolate.
Designer finds
Beyond a good price, an item is considered a bargain by nearly a quarter (23%) of the UK if it’s on sale from an exclusive designer. And data from eBay has confirmed that we are a brand-loving nation, with 32% more searches for brands such as Michael Kors, Ted Baker and Hugo Boss post-lockdown, compared to pre-lockdown.
Jemma Tadd, Head of Fashion at eBay said: ‘We know that we’re a nation who love to shop thriftily which is why we’re thrilled to launch the new eBay Brand Outlet which has everything from Dolce & Gabbana to Dorothy Perkins.
‘It is a dedicated fashion hub that allows UK shoppers to purchase from over 150 designer and high street brands at outlet prices of up to 70% off. To help reduce costs further and make shopping easier, customers can also take advantage of our free delivery.’
Whether it’s clothes or gadget, there’s a bargain to be found
Female respondents said that lockdown has led them to hunt for more bargains than ever. When it comes to which items men and women are shopping for most, there are also some key differences; when looking for a bargain women (73%) search for clothes, 20% more than men (53%), however when it comes to gadgets, men (49%) search 12% more than women (37%) and only 15% of men look for a bargain on jewellery.
For branded items at up to 70% off, head to eBay’s Brand Outlet
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Notes to Editors:
*eBay sales data (2020)
** OnePoll research conducted in September 2020 (2,000 respondents)
For press enquiries including spokesperson opportunities, please contact:
Jessica Brand
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JBrand@webershandwick.com / 07577247991