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BRIT SHOPPERS FIND M-COMMERCE MORE “APP”-EALING THAN EUROPEAN NEIGHBOURS

Brits are embracing mobile shopping faster than their European counterparts, according to new data out today by eBay, the UK’s number one ecommerce site.  Having led e-commerce in the UK year-on-year for the past ten years, eBay is now also leading the mobile commerce market, its fastest growing channel, with £64 million worth of goods purchased from an  eBay app in 2009[1].

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