eBay partners with Reskinned to expand preloved offering

Press Release

Today, eBay has announced a new partnership with Reskinned, sustainable preloved clothing repair and resale specialists, to expand the online marketplace’s offering of preloved items and reduce growing fashion waste.

Reskinned takes back worn items from shoppers and reconditions them for resale, repurpose or recycle - keeping them out of landfill and extending the product’s life. 

Currently working with over 30 brands, including Finisterre, Sweaty Betty, River Island, and most recently Joules; items from Reskinned are generally priced around 40% lower than their high street price, helping shoppers make choices that are both good for their wallet and the planet.

The new partnership represents an expansion of eBay’s offering of preloved clothing to include a wide range of items which have been repaired and made fit for resale. It will also connect Reskinned with the marketplaces’ over 20 million shoppers through a ‘brand approved’ shopfront.

This comes as UK consumers are increasingly looking for ways to save both money and the planet, with the online marketplace seeing one pre-loved fashion sale every second so far in 2022.*

Jemma Tadd, Head of Fashion at eBay UK, said: “Across the fashion industry we know there is a greater need to build a sustainable future. Since 1995, eBay has extended the life cycle of products, whether through consumer to consumer reselling or now the Imperfects hub, so it’s fantastic to partner with Reskinned, who are at the forefront of empowering the circular fashion economy. 

“Pairing eBay’s reach to conscious customers, with Reskinned’s expertise in garment repair, resale and recycling will help extend the lifecycle of products, reduce waste and showcase the variety of routes into a kinder way to shop for the shopper's wallet and the planet.”

Matt Hanrahan, Co-Founder of Reskinned, said: “At Reskinned it’s our mission to maximise the lifespan of clothing. We’re making it easy for brands and their customers to rehome unwanted clothes, whether that’s reselling, repairing or if its end of life recycling it responsibly. We’re determined to create a more sustainable clothing future for us all.

“Through this partnership with eBay, the original home of preloved, we hope to increase our reach and offering of our brand partners, ensuring preloved items find new owners, and realise a more sustainable fashion future.”

Shoppers can browse Reskinned’s Joules shopfront here. 

eBay’s global 2022 Recommerce Report, discovered that while financial reasons remain the primary motivator, 42% of eBay buyer respondents also cited environmental concerns and a hope to reduce waste, making the marketplace’s partnership with Reskinned an added  solution for those looking for a kinder way to shop.** 

This is the latest move by eBay as part of their ongoing efforts to reduce fashion from being sent to landfill, with the partnership building on the launch of eBay’s ‘Imperfects’ Hub  earlier this year -  giving shoppers the opportunity to get clothes, shoes and accessories which are considered new with defects but can’t be sold at full price - and Brand Outlet, eBay’s dedicated destination to shop end of season stock at up to 70% off.  

eBay by the numbers 

  • In 2021, eBay helped save over 17,770 tons of fashion items out of landfill*** - the equivalent of 1,404 double decker buses. 
  • Two preloved items are sold every second and one refurbished tech item is sold every 10 seconds on eBay
  • As well as mindful buying and selling to help the planet, eBay’s community has also helped over 200 social enterprises to grow their impact in communities across the country, through purchasing from forward thinking businesses committed to doing good. £38m has also been raised for charities in 2021 via donations on the website and initiatives designed to help charitable causes.


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Imagery available on request

Reskinned Shopfront on eBay HERE

For further information on Reskinned and their process visit their official website

*Just this year alone, eBay has seen one pre-loved fashion sale every second on eBay UK. With a fifth (20%) of Brits buying more second-hand fashion compared to two years ago - and Gen Z leading the charge - preloved is on the rise. (Research conducted by Opinium, surveying 2000 UK adults in May 2022)

**eBay Recommerce Report 2022

 ***Immediate diversion of second-hand items going to landfill